Discover a fascinating piece of early 20th-century advertising with this original print ad for Almer Coe & Company, renowned prescription opticians from Chicago and Evanston. Dating from the 1930s, this ad emphasizes the critical importance of precision in eyeglasses, drawing a compelling parallel to the purity found in drugs and medicine. It subtly warns against choosing unskilled dealers, promoting Almer Coe & Company's commitment to "precision made" glasses and their status as trusted opticians.
This historical ephemera offers a glimpse into consumer concerns and advertising strategies of the era, particularly in the health and vision sector. The ad details multiple Chicago addresses on N. Wabash, S. La Salle, and E. Jackson Blvd., along with a location in Evanston, Illinois, highlighting the company's significant presence in the region. Collectors of vintage advertising, Chicago history, medical ephemera, or optometry memorabilia will appreciate this unique collectible.
This is from a 1931 Chicago Tribune newspaper.
Please see pictures/scans for details on condition. Discoloration, worn/torn around edges, with normal wear consistent for 90 plus year old paper.
Measures approximately 8 by 4.5 inches
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