Rare original set of three antique Dutchess Knickerbockers cardboard advertising price cards, dating approximately to the 1910s–early 1920s. Each card features a different illustrated boy above the Dutchess Knickerbockers branding and the company\'s well-known guarantee: “10¢ a Button 50¢ a Rip” The blank area following the printed $ was intended for the retailer to add the selling price. These would have been used as small in-store advertising/display pieces for Dutchess boys\' knickerbockers.
All three feature different portrait designs and have remained together as a matching group. These specific die-cut cards appear to be extremely rare, with very few comparable examples of this format surviving.
Dutchess Manufacturing Company was based in Poughkeepsie, New York and was known nationally for its unusual trouser guarantee advertising.
Sold as the complete lot of 3 shown.
Each card measures approximately:
5\" L x 3\" W
Original antique paperboard advertising with substantial age-related wear. Condition includes staining/discoloration, creasing, cracking, edge wear, surface wear and areas of paper loss. There is notable cracking around portions of the die-cut heads and upper sections. Backs are unprinted and show additional staining, age toning and old attachment/residue marks. The graphics, portraits and advertising text remain clearly visible. No restoration has been performed. Please review all photos carefully for exact condition.
poughkeepsie dealer ephemera point of sale boys trousers warranty paperboard die cut haberdashery retail signage americana early 20th century clothing merchant mercantile counter collectible scarce htf
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