This captivating vintage chrome postcard showcases the iconic "South of the Border" attraction, highlighting its vibrant neon "Pedro" sign illuminated against the night sky. The image captures the distinctive sombrero-wearing character sign, a beloved landmark situated at the North Carolina - South Carolina border on Interstate 95, where U.S. Highways 301 and 501 also converge. The scene includes the motel and other lit buildings, conveying the bustling atmosphere of this famous tourist oasis.Produced by Robinsons Inc., this postcard features the signature vivid colors and glossy finish characteristic of chrome-era printing, making the neon lights truly pop. The reverse side provides a fascinating description, detailing South of the Border as a 24-hour service stop and a notable destination for travelers between New York and Florida. This piece is a wonderful snapshot of American roadside Americana and a must-have for collectors of travel, roadside attractions, or South Carolina memorabilia.
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