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1910 Overland Brass Era Pre WWI Automobile Ad Willys Overland Company Toledo Ohio
Description
This is an original antique 1910 magazine advertisement for the Willys-Overland Company of Toledo, Ohio, announcing their new 1911 models with attractive price reductions and \"fore doors free.\" As a significant piece of Brass Era and Pre-WWI automotive history, the ad illustrates four distinct vehicle styles including the Model 45 Torpedo Roadster and the 35 h. p. Model 54. The copy provides detailed technical specifications on horsepower, wheelbases, and the industry-shifting decision to include fore doors as a standard feature rather than an extra charge. Sourced from a 1910 issue of LIFE Magazine, this authentic 114-year-old antique captures the aggressive marketing and rapid design evolution of \"motordom\" during the Edwardian period. The advertisement features the printed branding of The Willys-Overland Company in the plate, indicating the professional trademark associated with the manufacturer; this is not a hand-signed example.
Details
Era / Date Range: 1910 (Brass Era / Pre-WWI)
Source: LIFE Magazine
Medium: Original magazine page advertisement
Printing Method: Black and white offset lithography
Paper Tone & Texture: Authentic antique paper with natural light tanning and matte finish consistent with age
Status: Antique (Physical paper is over 100 years old)
Visuals: Sharp, high-contrast black ink with clear detailed illustrations of the various car models
Margins: Light edge wear and minor handling marks from original magazine extraction
Overall: Very Good antique condition; well-preserved for archival storage or framing
Collector Notes
Keywords1910, Overland, Willys-Overland Company, Toledo Ohio, Brass Era, Pre-WWI, Antique Advertisement, Model 45, Model 49, Model 50, Model 54, Torpedo Roadster, Edwardian Automobile, Automotive History, Early Motoring, Fore Doors, 1911 Models, Selden Patent, Veteran Car, American Manufacturing, Gilded Age, Paper Americana, Original Print, 1910s Ephemera, Luxury Travel, Car Marketing, Collectible Ad, Mechanical Engineering, Horseless Carriage, Heritage Brand, Gas Lamps, Magneto
measurements across x height approx.8.4 x 10.5
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